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OrderYOYO

OrderYOYO provides independent takeaway restaurants in Europe with branded websites, mobile apps and marketing tools so they can take orders directly instead of via food portals.

OrderYOYO supplies independent takeaway restaurants with the digital infrastructure to sell to their own customers rather than through third-party food portals. The company builds custom-branded ordering websites and mobile apps for individual restaurants, and pairs them with marketing tools and support covering customer acquisition and retention. Its stated aim is to serve as the digital business partner for local eateries, helping small operators build their own brands and reclaim direct relationships with customers.

Headquartered operations span Europe, where the company works with more than 16,000 restaurant partners and processes upwards of 50 million orders a year. The commercial rationale rests on commission rates: the food portals it competes with typically charge restaurants between 12% and 20% per order, whereas OrderYOYO's model lets restaurants take orders directly under their own name.

The work sits across several technical domains: web development, mobile app development, e-commerce and online ordering platforms, digital marketing technology, and data analytics. The product portfolio comprises three strands - branded websites for direct ordering, branded mobile apps for customer engagement, and 360-degree marketing solutions combining tools with hands-on support.

The company describes its mission as empowerment of small, independent businesses, with a focus on technology, data insight and marketing capability that a single takeaway would struggle to build alone.

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