PushPress

PushPress is a software company that builds an AI-powered gym management platform for fitness businesses. The platform handles billing, scheduling and member communication, functions that typically consume much of a gym owner's working day. The stated aim is to reduce administrative load so that owners can concentrate on coaching and community building.

The product is in commercial use across more than 5,000 gyms, serving some 500,000 members and processing over $500 million in payments annually. The technical work spans SaaS platform development, AI and automation, billing and payments processing, scheduling software and member communication systems.

The company was founded by former gym owners who encountered the difficulties of gym management first-hand, and built the software they had wanted as operators. Its development approach is customer-driven: features are added in response to specific problems raised by users rather than to complete a feature checklist, and the platform is revised continuously.

PushPress focuses on the fitness vertical, including gyms and fitness business management. Its stated mission is to level the playing field for fitness entrepreneurs.