LIKI BRAND

LIKI BRAND is a contemporary urban fashion clothing line founded in 2020 and based in Central Texas, USA. The company sells a curated collection of apparel that combines pieces designed in-house with items sourced from suppliers around the world. Its positioning rests on three claims: that the clothing is stylish, that it is eco-conscious, and that it is affordable.

The business operates in the fashion and apparel vertical and markets itself around accessibility. Sustainability is a stated priority in both the product range and the company's operating practices. Design and sourcing are split between internal work and global procurement, so roles within the company span creative development, curation and supply.

LIKI BRAND sets out its values as innovation, sustainability, inclusivity and authenticity. The culture is described as community-oriented, with an emphasis on creativity and self-expression, and on enabling customers to express themselves through what they wear. The company presents its brand tone as informal and upbeat.

Further detail on headcount, funding and specific product lines is not published; more information is available at likibrand.com.