INFUSE

INFUSE is a global B2B demand and revenue marketing performance company founded in 2012. It operates an AI-powered demand engine that combines first-party buying group data, intent signals and full-funnel orchestration to generate marketing results for B2B brands. The company describes its approach as buyer-first, and works across the B2B technology and services and B2B marketing and advertising sectors.

Its product and service portfolio has three parts: the AI-powered demand engine itself; buying group identification and engagement, which uses data, technology and human expertise to identify and reach complete B2B buying groups; and full-funnel demand and revenue marketing services. Technical work spans artificial intelligence and machine learning, intent signal analytics, first-party data, marketing automation and orchestration, full-funnel demand generation, and data and analytics.

The company employs more than 1,400 people across more than 75 countries. The team speaks more than 40 languages and is organised as a global, distributed workforce spanning time zones and cultures, combining data, technology and human expertise. INFUSE states that it works with some of the most admired B2B brands.