Frontify

Frontify is a brand-management software company founded in 2013 and headquartered in St. Gallen, Switzerland, with additional offices in New York City and London. Its core product, the Frontify Brand Management Platform, brings digital asset management, brand guidelines and customisable templates into a single collaborative system, intended to serve as one source of truth for marketing teams operating across markets and touchpoints.

The platform combines several product areas: centralised creation and distribution of brand assets; digital brand guideline creation and sharing; templates that support brand workflows while allowing flexibility for global brands; AI-powered tools for creating, managing and distributing assets; and an integrations layer connecting the platform to other tools used in brand operations. The company reports that its platform is used by global enterprises including Uber, Microsoft, Volkswagen and Telefónica.

Frontify employs more than 300 professionals across three locations and serves a client base spanning industries and continents. Its stated founding mission is to simplify brand complexity; the company describes its work as sitting at the intersection of branding and technology. Technical domains within the business include brand management software, digital asset management, AI-powered tools, template management, collaboration software and integrations.