Transamerica

Transamerica is an American financial services company founded in 1904. It provides life insurance, annuities, retirement planning and investment solutions to millions of customers across the United States, and operates as part of Aegon, a group with nearly 180 years of financial services experience. The company employs nearly 7,000 people and maintains a nationwide network of financial professionals, agents and advisors.

The business is organised around three main areas. Protection Solutions covers life insurance and annuities products designed to help Americans protect what matters most to them. Retirement Planning provides retirement services for both employers and individuals. Investment Solutions offers investment products intended to help people make the most of what they have earned.

Transamerica describes its mission as making financial services accessible to everyday Americans rather than a select few. Service delivery emphasises personal, local relationships through a nationwide network of advisors and agents, supported by a nonprofit research institute and a foundation that works in local communities. The company states that it has retained the mission of its founding despite its growth and its position within Aegon.