Wagmo

Wagmo is a pet healthcare company founded in 2017 that provides pet insurance and wellness plans, distributed mainly as an employee benefit through employers. Its accident-and-illness insurance plans are 100% reimbursable for unplanned veterinary expenses. Standalone wellness plans cover routine preventive care, including annual vet visits, grooming and vaccinations, and carry no waiting periods, so benefits are available immediately after activation.

The company builds a tech-enabled platform and mobile app through which pet parents manage and save on planned and unplanned pet expenses. Technical work spans insurtech, mobile app development, benefits platform infrastructure and digital claims and reimbursement.

Wagmo operates in the pet healthcare, pet insurance, employee benefits and human resources technology verticals. It states that it is the only female-founded and operated pet healthcare company in the market, and cites the figure that 70% of employees are pet parents. The company positions pet benefits alongside human healthcare benefits as a tool for talent attraction and retention, and describes its focus as making responsible pet parenting easier and more accessible.